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Gallery Success: Marketing Strategies for Professional Artists

🖼️ Gain a fresh, insider perspective on approaching galleries as an artist. In this conversation between Bryan Mark Taylor and art historian–gallery owner Dr. Micah Christensen, you’ll learn what it really takes to succeed in the traditional gallery world. Beyond marketing yourself, you’ll discover why building authentic, long-term relationships is the true cornerstone of selling your work.


You’ll learn how to:
🤝 Approach galleries with confidence and professionalism
🧠 Understand what gallery owners look for in artists and artwork
📈 Market yourself without losing authenticity
🏛️ Build meaningful relationships that lead to long-term success


Perfect for artists ready to take the next step in their career — learning how to position their work, communicate effectively, and thrive in the traditional gallery ecosystem. Runtime: 2+ hours

  • Dr. Micah Christensen

    Instructor
  • Fundamental

    Difficulty
Meet your instructor

Dr Micah Christensen

Micah is a scholar of European, Asian, and American fine art, porcelain, and decorative objects. He earned his doctorate in the History of Art from University College London, where he travelled throughout Spain, Italy, France, and United Kingdom to study how artists were trained in the eighteenth and nineteenth centuries. He received his Masters in Fine Art from Sotheby’s Institute (London). There he worked with the founder of the Antiques Home Roadshow and other experts in the London auction world. Micah has lectured extensively, including at the British Library. He is currently a partner at Anthony’s Fine Art & Antiques (Salt Lake City) and a Board Member of the Springville Museum of Art. He regularly lectures on continues to lecture, write, and consult with public institutions and private collectors. He is a co-author of the Dictionary of Utah Fine Artists. Micah currently sits on the Advisory Board of PleinAir Magazine.

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